Building a Successful DTC Brand with BeardBrand's Eric Bandholz. Eric Bandholz is a man who takes beard maintenance very seriously. ...by requesting the most effective growth and profitability strategies we've unearthed from 5+ years of studying successful stores. Eric Bandholz is the man behind Beardbrand, a store dedicated to providing skincare solutions for the urban beardsman. Eric Bandholz is the Co-founder and CEO of Beardbrand, a community and direct-to-consumer business with a mission to make men awesome. Eric Bandholz fell in love with the bearded lifestyle after attending the 2012 West Coast Beard & Mustache Championships. Our mission is to make men awesome through amazing content and class leading products. Please see our compliance efforts and ADA policy here. Bandholz disapproved of the company's "no facial hair" policy and decided to leave in favor of starting a beard grooming company. Churning out beard care content online to start, followed by a product line. - Eric Bandholz, Founder of Beardbrand The hunt for a customer support tool with similar values. Add a Mystery Product and we'll include one full-size item for beard, hair, or body with >30% savings. He didnât like it, so he quit. Beardbrand, launched in 2012 by founder Eric Bandholz, is a similar direct-to-consumer brand but with a different mission â to change the way society views beardsmen by replacing negative stereotypes of being lazy or unkempt with a new perception of being classy, well-groomed and stylish. He loves to travel the world and is a bi For starters, we are changing the company tagline. Theyâre up over 50% and their founder, Eric Bandholz, won the ECF 5 award for the most upvoted thread of 2018. Weâve bootstrapped our way to seven figures through developing some badass products, building relationships with our customers on social media and direct, and building some key retailer partnerships. Iâm Eric Bandholz and Iâm the Founder of Beardbrand, a menâs grooming company. It seemed the most logical decision, but still had some risk to it. When the community around Beardbrand started to snowball, they found their previous customer support tool no longer cut the mustard. The goal behind the Beardbrand and reason why Eric Bandholz resigned from his job is to create a society where the Beard men are free from discrimination. This week on Ready, Set, Grow, I sat down with Eric Bandholz, founder of Beardbrand to hear about the brandâs decision to stop selling on Amazon and how content marketing has helped to scale the brand. He realized there was an army of hairy guys like him with unmet grooming needs. Eric currently resides in Austin, TX with his wife, daughter and dog. Finally, we officially launched our brand new combs! Take time to invest in yourself and treat yourself to some great Beardbrand products. ADA compliance is important to us. So Eric launched Beardbrand: a web-based community uniting beardsmen around the world. In Episode 91 of the Lionâs Share Marketing Podcast, Tyler and Jon discuss brands pulling their advertising on Facebook behind the âStop Hate for Profitâ campaign. It was around that time he was approached by a reporter from the New York Times, and they collectively decided to take Beardbrand and run with it. You can walk into a barbershop and ask for The Bandholz, a beard named after Eric Bandholz, founder of Austin-based menâs grooming company, Beardbrand. "Keep on growing" represents not only a man's hair and beard, but personal growth in their entire lives. We feel we have accomplished our goal of changing the way beardsmen are viewed throughout society. And thatâs not just because of his own impressive man-mane. Beardbrand had an amazing 2018. With the help of his co-founders, heâs bootstrapped Beardbrand from zero sales to a multi-million dollar business. Sounds familiar, tbh. Eric Explains Why He's Sorry About What Happened At Beardbrand. Iâm Eric Bandholz, the founder of Beardbrand. Hope you enjoyed being caught up with all the exciting events happening here at Beardbrand. Eric gets a massive amount of exposure through content marketing: Beardbrand YouTube Channel: 1.6m+ subscribers. Eric and his team work to break down the negative stereotypes that surround bearded men through Beardbrandâs blog, YouTube videos, and line of highly versatile grooming products. Full Transcript . But his employer had a strict no facial hair policy, and for ⦠As purveyors of some of the finest beard and hair care products on the market today, thereâs no question that Bandholzâs business ventures have grown exponentially over the last several years. ERIC BANDHOLZ: Growing Beards and Brands with Content Marketing Eric Bandholz didnât like being put into a box. Beardbrand is a range of products for looking after a beard (strangely enough! View Eric Bandholzâs profile on LinkedIn, the worldâs largest professional community. A Social Media eCommerce Case Study - with Eric Bandholz from BeardBrand It's one thing to talk about social media, viral content and how to use it to help build your eCommerce business, but it's another to actually get out there, try stuff out, make it happen and end up ⦠These combs are both extremely stylish and practical. Eric Bandholz is the founder of Beardbrand and the first urban beardsman. Eric Bandholz, Founder Shoppers with Disabilities If you are vision-impaired or have any impairment covered by the Americans with Disabilities Act or a similar law, and you wish to discuss potential accommodations related to using this website, please contact us at 844-662-3273 ext 0 or email us at [email protected] . Eric Bandholz had a successful career as a financial advisor at Merrill Lynch in Spokane, Washington. He is certainly leading by example, you can ⦠Eric Bandholz: Beardbrand is a menâs grooming company, launched way back in 2012, originally as a YouTube channel and a blog, and we evolved and grew into the menâs grooming company that we are now, with over 120 products for not just your beard, but also your hair and your skin. Eric has 6 jobs listed on their profile. This platform was designed for beardsmen all around the world to come together and share their experiences. In addition to that, we also create a significant amount of content on our YouTube channel. https://www.thestartupstory.co/episodes/eric-bandholz-founder-of-beardbrand Eric Bandholz launched Beardbrand in 2012 with a pretty strong mission statement: make men awesome.. Make men awesome. Imagine being such an industry influencer that a look is named after you. Beardbrand is more than just an ecommerce brand selling menâs grooming products. Big things are happening at Beardbrand. https://www.youtube.com/watch?v=sXyeYhT7NYQ. Eric Bandholz (@bandholz) is the Founder at Beardbrand, a platform that sells products to reshape the landscape of menâs grooming. December 7, 2015 By Ellie Leave a Comment Eric Bandholz launched Beardbrand in 2013 and is now a 7-figure business. We last interviewed Eric back in 2014 when they achieved 6-figure monthly sales in less than 18 months and they have continued to see massive growth since. Subscribe to receive updates, access to exclusive deals, and more. Prior to this, he worked on his first startup, Wakomo, a simple Wordpress site that middle manned purchases of vinyl wall graphics that he designed. If you are vision-impaired or have any impairment covered by the Americans with Disabilities Act or a similar law, and you wish to discuss potential accommodations related to using this website, please contact us at 844-662-3273 ext 0 or email us at [email protected]. He is passionate for changing the way society views beardsmen and wants to help men find ways to keep on growing and become better men. As a leading grooming expert, entrepreneur, husband, father, designer and urban beardsman, Eric is also the founder of Beardbrand, a premium grooming company of beard oils, mustache waxes, kits, washes and its sister site, the community magazine Urban Beardsman. Eric Bandholz is co-founder of Beardbrand, a menâs grooming company that focuses on beard care. Their road to awesomeness? Two other important updates to be aware of is the Urban Beardsman Blog, and the Beardbrand discussion forum. 37k Followers, 510 Following, 1,005 Posts - See Instagram photos and videos from Eric Bandholz (@ericbandholz) Prior to founding Beardbrand, Eric Bandholz worked as a financial advisor at Merrill Lynch in Spokane, Washington. How's that for awesome? He helped with Start-Up Spokane, Beardbrand, and a project that never got off the ground, LEJJ (Lindsey, Eric, Jeremy, & Josh). (USA Only). We are also underway with the production of fragranced sea salt spray. Today Iâve got Eric on the show to share what made last year such a great one for his company. He talks about what made them decide to leave ⦠Email Eric. He likes to think of the Beard style as a family tree. In his former life as a financial advisor at a big bank, for example, he was expected to fit the stereotypical facade of a bankerâsuit, tie, clean-shaven. Heâs managed to crush content marketing on YouTube, other social channels, and SEO. Next up we're talking about the annual Celebration by Beardbrand (CXBB) party taking place March 15, 2017 right here in Austin, TX. Beardbrand is a menâs grooming company that makes products for your beard, hair, and body. Itâs a brand on a mission to make men look and feel awesome. You're $50 away from free shipping! Eric Bandholz, founder of the men's grooming channel Beardbrand, looks a little different these days.He has been busy building strength over the last couple of ⦠), the majority of the products are designed by the Beardbrand team, with a ⦠Eric fills us in on current and future events going on around the company. His team has grown significantly since he was last on the show and heâs back to talk about how theyâve navigated the growth while staying focused on their core mission. In 2011, he attended a Startup Weekend event in Spokane where he met Lindsey Reinders and Jeremy McGee. Eric Bandholz Unless youâve been living under a rock the last few years, you probably know that Eric Bandholz is the co-founder and face of the menâs grooming company Beardbrand . https://traffic.libsyn.com/secure/ecommercefuel/EP269ECOMMERCEFUEL.mp3, How Beardbrand Left Amazon and Grew 58% -, 2019 State of the Merchant Report | eCommerceFuel, The Train Wreck That is U.S. Healthcare (And What to Do About It), Hot Takes on the Top ERP and Inventory Tools, Leveraging SMS to Build a Subscription Business, Understanding MOQ and How to Calculate It, 5 Brilliant Advertising Strategies for Your Online Store, How they create an incredible buyer experience, Ways they’ve shifted their content strategy. Our mission statement is âWe make men look and feel awesome.â Come on down to Austin for SXSW and party with us! This event is a great opportunity for the Beardbrand community to come together and meet the team, and help us celebrate the companies accomplishments! Eric Bandholz runs Beardbrand.com which sells in the very high millions of dollars worth of beard and hair products a year online. Eric Bandholz, Founder Shoppers with Disabilities If you are vision-impaired or have any impairment covered by the Americans with Disabilities Act or a similar law, and you wish to discuss potential accommodations related to using this website, please contact us at 844-662-3273 ext 0 or email us at [email protected] . All rights reserved
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